White Bay Power Station Bid Coordination

Confidential Client – Sydney, Australia
Facilitation, Strategy, Delivery

White Bay Power Station is an historical icon and prominent landmark on Sydney Harbour, in a much-loved site by the locals. UrbanGrowth NSW put out a call for tender submissions to revitalise the Power Station as part of the redevelopment of the entire Bays Precinct which includes the Fish Markets, Glebe Island and the White Bay Power Station site.

Left Bank Co. were engaged by the new business unit of one of the proponents competing for the development project, facilitating collaborative sessions with several stakeholders, consultants and suppliers to develop the strategy for a competitive and enticing proposal and coordinating the delivery of the bid in collaboration with the proponent’s team.

The tasks included workshops, strategic planning, concept development, creative briefing, consultation, copywriting and project management, ensuring a proposal that answered the required deliverables while offering a unique competitive approach. The role was delivery focused, while also offering a voice to guide, challenge and mentor the team to develop the strongest ideas and responses for the submission.